Political Campaigns in Alberta — Nominations & Generals

Two races, one discipline

The nomination is the first chapter. The general is the objective.

RACE ONE

The Nomination

Nominations are won through discipline and preparation, not assumptions. Membership recruitment, voter ID, and a nomination-day operation that gets every identified supporter to the meeting.

Strategic oversight or full campaign management
Canvassing database — every door and call tracked
Live-agent voter ID calling, paid canvassers at the doors
Targeted letters: intro, supporter, and GOTV urgency
Nomination-day call and door operation, with rides arranged

TYPICAL BUDGETS $20,000–$40,000 · GOTV ALWAYS 25%

RACE TWO

The General Election

A two-phase structure built around the writ spending cap. The pre-writ phase runs through the constituency association and builds a data advantage no opponent starting on writ day can replicate.

Pre-writ: voter ID, issues-based letters, name recognition
Writ: signs, office, advertising, canvass, persuasion
Calling programs across ID, persuasion, and GOTV
Micro-targeted mail — healthcare letters to healthcare voters
Ten touchpoints per supporter before E-day, repeated on it

PRE-WRIT THROUGH THE CA · EVERY WRIT DOLLAR ALLOCATED

The discipline

GOTV is not a phase. It's the point.

Everything before the vote exists to feed the turnout operation: a minimum of ten meaningful touchpoints with every identified supporter before the day, and that volume of contact repeated on the day itself. Letters, door hangers, calls, texts, voice drops, canvassers, the candidate's own network — every channel, at once.

Your supporters show up in higher numbers than the opposition's. That is what winning looks like, mechanically.

i.

Live agents only

No robocalls. No automated dialers. Real conversations with real voters, from local numbers, drive real results.

ii.

Data compounds

Every knock and every call feeds a database the campaign owns. By GOTV, the campaign knows exactly who to move and how.

iii.

Message discipline

Scripts, texts, literature, mail, and the candidate's own delivery — one message, kept consistent across every platform.

iv.

Ten touchpoints

Identified supporters hear from the campaign at least ten times before the vote, and again on the day. Nobody gets forgotten.

The digital ground game

A campaign site voters actually remember.

Most political websites are the same template with a different headshot. I know what makes a good political site and what makes a bad one, and yours will stand out. I design it myself. I made the site you're reading right now.

Custom designed and personalized to you and your riding, never a template
The story that sells you, told properly: bio, priorities, endorsements
Built to capture: volunteer sign-ups, lawn sign requests, donations
Launch-ready fast, and updated as the campaign moves

yourname.ca

YOUR RIDING · YOUR PARTY

Your Name
Your Story.

A site built around the case for you.

DONATE

DESIGNED BY COLE, LIKE THIS ONE

The budget engine

Move the slider. Watch a campaign take shape.

This is the shape of the engine used to structure real nomination budgets. Some things are never compromised: oversight, the database, and a quarter of every budget held for GOTV. The rest flexes toward the doors and the phones, because doors win nominations. The full line-by-line version lives inside your proposal.

TOTAL NOMINATION BUDGET

$30,000

—

PAID CANVASSER HOURS

—

DOOR CONTACTS, AT 10–15/HR

25%

HELD FOR GOTV, EVERY TIME

No campaigns in a box. This shows the structure, not the strategy, and certainly not the line items. A real proposal is custom-built to your riding, your community, and your race. It arrives as a personalized interactive page like this one, with the full budget you can adjust yourself.

Request yours →

How engagements run

Three commitments, in writing, every time.

Exclusive to you

One candidate per riding. No work for any competing candidate during the nomination or general election period. Your campaign gets full attention and complete loyalty.

Your data stays yours

The canvassing records, supporter lists, and voter ID your campaign builds are yours: paid for by your campaign, kept by you after it ends. Data brought to the table stays proprietary, and none of it is ever sold.

Built for the general

The nomination's voter data, volunteer network, and community relationships don't dissolve after the meeting. They become the general election's foundation, a head start no opponent can replicate.

The proposal, reinvented

No Word documents. You get a living proposal, at your own link.

Ask for a proposal and you won't get a ten-page attachment. You'll get a private link with your name, your riding, and your strategy, plus a budget you can adjust yourself, live. Move the total, toggle the add-ons, watch the plan rebalance. Then we talk about what the race actually needs.

Request a proposal →

YOURS.LINK

Nomination Campaign Proposal

Prepared for [Your Name] — [Your Riding]

ITEMINVESTMENT

Campaign Oversight$ •••

Canvassing Database$ •••

Paid Canvassers (••• hrs)$ •••

GOTV, always 25%$ •••

Adjust me ↓ slide the total$ ••,•••

Campaign inquiry

The early conversations win.

Thinking about a nomination, preparing for a general, or already mid-race and needing structure: the sooner the conversation starts, the more the data advantage compounds. The form below goes straight to Cole.

Click to view phone number